I’ve been doing recruitment for the beauty industry for over 10 years & the therapists that have been in an interview with me will know I always ask skincare & body questions. The reason why I was inspired to start my development training for therapists was because during interviews I would end up teaching & explaining.
What many therapists unfortunately don’t realise is that those 2-4 years in tertiary education is really the start, the foundation of what makes a phenomenal therapist. The dedication to continue learning, to grow with the industry & to keep excited about ingredients, results, product actions & the intricacies of the skin, is what sets you apart; it’s been what’s set me apart- I believe.
As a consumer these days, it’s more overwhelming than ever with so many different brands on the market & so much information being thrown in our direction; let’s start at the beginning…
So, what’s the difference between a skin type & skin condition? This question has tortured many, including us in the skincare industry because there can be different ways of analysing specific types/conditions. Many people still say your skin type is what “you’re born with” – not sure about you but I’ve never seen a baby with oily skin… what they mean is, we are predisposed to our skin type dependant on ethnicity mostly.
Skin Types would be:
- Combination – a combo of “normal” & oily / “dry” & oily
- Then, there’s normal skin which is hardly anyone in the world – generally this skin type is quite sensitive
Florence-Barrett Hill’s book on advanced skin analysis explains sensitivity in a very provocative way; however, the main aim is to remember the skin type would hardly change for most of your life. Things like ageing & certain medications that specifically target the sebaceous glands would however have a long term impact on your skin type.
Skin conditions are things like:
Our skins are beautiful & complicated, it takes great care, skill & an evolving, yet constant passion for skincare that makes a skincare expert. Understanding that all skins are to be treated uniquely is important; we @MatisFourways find that curating a tailor made treatment plan & homecare package as well as explaining the relevance of each step is what sets us apart; however the treatment plan is useless without the knowledge & in-depth understanding of the skin.
Too many people are so focussed on pushing their brand that along the way the integrity is lost. An old friend once told me that if you start a business with the sole goal being money, you will surely fail; starting a business with a greater calling is what is required.
Honesty, Integrity, Knowledge, & the best service possible is what makes us Matis Fourways.